Alinamin Pharmaceutical Co., Ltd.
Alinamin EX Plus α / World Tales of Fatigue “Grown-up XX” Series commercials
Aimed toward the target of those who feel aches or fatigue in their eyes, shoulders or back but are not doing anything about them, the communication proposes the choice of Alinamin EX Plus α. The settings are based on tales depicting “if famous people everyone knows, reach a certain age…” To these mature heroes who suffer from these symptoms, our messenger, actor Teruyuki Kagawa, strongly proposes the Alinamin trial size as “a helping hand.”
Executive Creative Director: Takeshi TSUJI / Creative Director: Mari HOSOKAWA / Copywriters: Mayu KAWASE, Ayane ARITA / Planners: Koji TANAKA, Masami UTO / Art Directors: Manabu TAKAI, Satoko FURUSAWA / Creative Producer: Emiko WATANABE / Producer: Nobuya MIZUGUCHI / Production Managers: Yoshiki HAYASHI, Fuko ADACHI / Editor: Akinori TAKAGI / Casting Team: Hidetou ABE, Naoki MUROI / Account Team: Yohei TAKADA, Yuki HIRAISHI, Tesshu TOKUYOSHI, Kensuke TSUGARU