WORK

HOKEN NO MADOGUCHI GROUP INC.

Our genuine commitment

An elderly woman living alone or a family connecting through a remote meeting app. In this commercial, we see general people living in our current society. Although they may be smiling, they may be feeling loneliness or anxiety. We focus on each of these people and express how we can see they are living life full on by getting to know them more and wishing for their happiness. This is the approach taken by HOKEN NO MADOGUCHI, making a genuine commitment to each and every customer.

 

ADK STAFF

Creative Director + Copywriter: Tomohiro KOBAYASHI / Planning Team: Masami UTO, Tetsuhiro YOTSUTANI / Art Director: Kiyonari KATO / Producer: Nobuya MIZUGUCHI / Production Manager: Sougo MIWA / Editor: Mitsuru KIKUCHI / Account Team: Jun USUI, Tomoko SHIMBO, Takafumi OTA